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When FleetPartners announced plans for an IPO it set a target of raising $253 million for the float. As an…
According to the Vero SME Insurance Index 2015, launched last week, a growing number of business owners are buying their…
On Sunday night Qantas launched its new TV campaign across all the major Australian TV networks. You can view the…
The insurance broking industry is as competitive as it has ever been, and brand has a critical role to play…
The world of marketing has many buzz words and the majority of them lasts only a couple of seasons. However,…
A number of our larger clients have recently introduced a Net Promoter Score (NPS) program to help quantitatively benchmark their…
Vero SME Insurance Index 2014 launch As part of our ongoing partnership with Vero, part of the Suncorp Group, BrandMatters…
According to Campaign Asia, "Vodafone Hutchison Australia has lost an estimated 1.5 million customers over the past two years, primarily…
I'm writing this in the quiet of early January as many Australians enjoy a well-deserved summer break.  But among those…
The self-managed super fund (SMSF) market is growing at 40 per cent per annum. As a result an increasing number…
BrandMatters’ client AIMS has launched its new brand and corporate identity at the NIBA Convention 2013. You can read the…
There comes a pivotal point for every company where there’s need for change. Change itself is concept people can be…
Australia is the fourth largest financial services market globally, and the size of our market continues to grow. Additionally, according…
Competition from direct insurers and the need to maintain technical knowledge are brokers’ main concerns, according to a survey for…
The Sage Australia Business Index 2013 According to business software industry leader Sage, despite Australian business confidence weakening, businesses are…
Crap. The Content Marketing Deluge. from Velocity Partners At BrandMatters we are in the business of helping businesses become more…
For those who've missed it, The Checkout is ABC1's new satirical consumer affairs show, starring Craig Reucassel and Julian Morrow…
According to David Horsager, C-suite leadership expert and author of The Trust Edge, ‘you can’t be a great leader without…
From Insurance and Risk Professional... NIBA CEO Dallas Booth has strongly endorsed the 2013 Vero SME Insurance Index as essential reading…
As part of our ongoing partnership with Vero, part of the Suncorp Group, BrandMatters is proud to announce the launch…