BrandMatters certainly gets the linkages between B2B and consumer brand and marketing strategy, and they were very clear in translating that strategic understanding into relevant and really distinctive creative design. We love the strategic work they did for Porter’s Liquor, and the design refresh work they did for our Cellarbrations and The Bottle-O brands. We couldn’t be happier with BrandMatters’ work and the entire outcome on these brands. The feedback from our retailers, internal teams and customers has been universally positive.