BrandMatters certainly gets the linkages between B2B and consumer brand strategy, and they were very clear in translating that strategic understanding into relevant and really distinctive creative design. We love their work on our Cellarbrations and The Bottle-O brands, but even more exciting was the creation of our own, Veras 1866 beer brand including naming and brand design. We couldn’t be happier with result. The feedback from our retailers, internal teams and customers has been universally positive.