We knew our brand needed to be refreshed and reenergised to achieve its potential, but we didn’t really know how to go about that. BrandMatters were fantastic. After conducting research and analysis, they clearly defined our brand positioning, and recommended we change the brand name. They devised a meaningful, exciting new name for us, and created a sophisticated, compelling logo and visual identity, which the whole team loves! They also helped us map out and refine our clients’ experience with us. We are really happy with the work, and continue to partner with BrandMatters.