Brand design

A clear, distinctive visual identity that connects with your clients and stands out from your competitors

Brand design creating immediate impact

Your visual identity is the tangible storytelling of your brand. It reflects who you are as an organisation and communicates your positioning, your purpose and your goals. It’s the first engagement and impression that most audiences will make with your brand and connects on a rational and emotional level.

For us, brand strategy is the base from which great design grows. It guides and shapes our approach to visual language and tonality, ensuring:

  • Your brand visually communicates your brand strategy
  • It engages external audiences and excites your people
  • If differentiates you from your competitors and
  • It influences positive associations and perceptions of your brand.

An overview of our brand and graphic design services

Our in-house designers work seamlessly with our brand strategists to translate brand insights into thoughtful, distinctive and compelling brand designs that reflect your brand’s essence. At BrandMatters, we utilise the key insights from brand research and brand strategy to develop your brand design.

Our brand design services include:

Logo and visual identity

Strategy-led visual expression that aligns to aspirations and creates market impact.

Guidelines and governance

Providing the confidence that your brand will be applied consistently.

Graphic design

Launching your brand with the full suite of digital, print and business assets.

Website and digital design

Ensuring a digital-first strategy with your website as your primary engagement platform.

Some of our latest design work

Strategy-led brand and graphic design with impact

At BrandMatters, our reputation is built on our ability to create compelling brand identities that create impact with sharp market cut-through.
See our Case Studies

Our latest thinking

Explore our brand design insights from our team of brand strategists.

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Contact us to discuss how brand design can activate your brand

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BrandMatters acknowledges the Gadigal people of the Eora Nation, the traditional custodians of this land and we pay our respects to Elders past, present and emerging.